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Coca-Cola Company Jobs

Frontline Marketing Portfolio Activation Manager

This is a Full-time position in Kampala posted February 23, 2021.

Coca-Cola Company Jobs Jobs in Kampala Uganda,Frontline Marketing Portfolio Activation Manager Jobs in Kampala Uganda. Coca-Cola Company Jobs Jobs in Kampala at Frontline Marketing Portfolio Activation Manager.

Job Title Frontline Marketing Portfolio Activation Manager
]https://www.theugandanjobline.com/
Organisation Coca-Cola Company
Duty Station Kampala, Uganda
Reports to Frontline Marketing Director ECAF
About US
The Coca-Cola Company is a total beverage company, offering over 500 brands in
more than 200 countries and territories. The Coca-Cola Company is an American
multinational beverage corporation incorporated under Delaware’s General
Corporation Law and headquartered in Atlanta, Georgia. The Coca-Cola Company
has interests in the manufacturing, retailing, and marketing of nonalcoholic
beverage concentrates and syrups.

Key Duties and Responsibilities
Provide nuanced country/regional level input on marketing strategy and
plans e.g. consumer / shopper insights.
Develop relationships with key bottlers and ensure alignment and buy-in on
mkt agenda.
Coordinate full details calendars, resources, metrics of local activation
with Bottlers.
Identify needs for campaign localization or customization as necessary.
Provide input on media buying in partnership with Market procurement.
Manage the marketing plans and integration of plans in country/region with
the relevant bottler. Also integrate plans with local commercial strategies
together with Franchise team and bottler objectives, DME investments,
tracking execution and success metrics, activity calendars, including
Innovation projects and IMX Campaigns.
Provide input on Regional brand plans activities, calendars, execution of
allocated DME and local innovation opportunities.
Co-create on development of market-level innovation projects and provide
market input for operating unit OU led IMX campaigns as applicable.
Oversee localization and real-time amplification of IMX campaigns within
the country/region, providing input to relevant OU IMX team.
Manage brand activation at the local level, including POSM activations,
consumer promotions, experiential marketing and events leveraging mkt
assets, in coordination with bottlers.
Lead country/region marketing preparation and participation in key business
System Review meetings. Support coordination of Franchise routines together
with Franchise Managers.
Work closely with Platform services to ensure timely procurement process
management and compliance related to brand activations.

Qualifications, Skills and Experience
The applicant must hold a Bachelor’s Degree
Significant marketing and leadership experience 5+ years.
Direct experience with marketing activation.
Business and commercial acumen.
Ideally experience working with TCCC external partners bottlers and
customers.
Experience working in cross-functional and cross-geographical teams is
preferred.
Marketing activation / execution
POS and experiential marketing
Business commercial acumen
Relationship management internal and external stakeholders
How to Apply
All candidates should apply online at the link below.
Click Here ]https://coke.wd1.myworkdayjobs.com/en-US/coca-cola-
careers/job/Uganda—Kampala/Frontline-Marketing-Portfolio–Activation-Manager
—UgandaR-45427-1

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Coca-Cola Company Jobs Jobs in Kampala Uganda,Frontline Marketing Portfolio Activation Manager Jobs in Kampala Uganda. Coca-Cola Company Jobs Jobs in Kampala at Frontline Marketing Portfolio Activation Manager.

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